Have you noticed how that little word, “unique” is being banded around lately. It pops up in ads, news broadcasts, interviews and especially in the cult of celebrity. But now, as if to heighten the effect, not only is something “unique” but “very unique” or “absolutely unique” or “completely unique.” Not easy to grasp this kind of thing. Surely when something is unique, that’s precisely what it is, unique. Why all the superlatives?
By the way, just a little reminder from Margaret Read in the midst of all this “absolute” uniqueness: ” So remember, you are unique, just like everyone else.”